See more about Steve’s books here Read more Forbes articles by Steve here 260419 Creating Value Wins: The 7 Surprises That Explain Why Five years of research revealed a radically simple truth: companies that make creating value their only obsession dramatically outperform all others 260405 Why Everything We Know About Management Is Wrong Digital and AI have spawned a new breed of firms that outperform by creating real value for customers—making far more money than traditional companies chasing profits Lisbon Management Summit - Value Creation Principles See more of Steve’s value creation videos here